Watch the series of ten episodes, answer correct the quizzes and certify yourself as being a Green Startupper.
Episode 1 – What is a Green Startup?Preview
Episode 2 – CompetencesPreview
What is a competences and concern learning, introducing what are the skills, knowledge, attitudes, and values that concern green entrepreneurship.
Episode 3 – Business PlanPreview
What is a business plan and how to create and fill it.
Episode 4 – Business CanvasPreview
Contains business administration tips and advice, focusing on strategic, management, and entrepreneurial tools as Business Canvas.
Episode 5 – Logical Framework MatrixPreview
Focuses on the Logical Framework Matrix tool, by elaborating on goals, aims, activities, indicators, measures for verification, resources available and needed, and preconditions.
Episode 6 – Business Administration TipsPreview
Presents business administration tools and tips on accounting, invoicing, purchasing and advice on administrative and legal procedures in business management.
Episode 7 – Introducing MarketingPreview
Introduces the marketing principles concerning the production concepts, the selling concepts, the marketing concepts, and the social concepts.
Episode 8 – Customer’s Journey MappingPreview
Goes deeper into marketing competences focusing on how to create one’s own brand, positioning of an own company and Unique Selling Propositions.
Episode 9 – Branding, Positioning and USPPreview
Focuses on targeting communication and product placement, customer identification exploring the Customer Journey Map tool.
Episode 10 – SummaryPreview
Focuses on sustainability and regeneration as fundamental values of a green start-up.