Watch the series of ten episodes, answer correct the quizzes and certify yourself as being a Green Startupper.
Lessons
Episode 1 – What is a Green Startup?
PreviewEpisode 2 – Competences
PreviewWhat is a competences and concern learning, introducing what are the skills, knowledge, attitudes, and values that concern green entrepreneurship.
Episode 3 – Business Plan
PreviewWhat is a business plan and how to create and fill it.
Episode 4 – Business Canvas
PreviewContains business administration tips and advice, focusing on strategic, management, and entrepreneurial tools as Business Canvas.
Episode 5 – Logical Framework Matrix
PreviewFocuses on the Logical Framework Matrix tool, by elaborating on goals, aims, activities, indicators, measures for verification, resources available and needed, and preconditions.
Episode 6 – Business Administration Tips
PreviewPresents business administration tools and tips on accounting, invoicing, purchasing and advice on administrative and legal procedures in business management.
Episode 7 – Introducing Marketing
PreviewIntroduces the marketing principles concerning the production concepts, the selling concepts, the marketing concepts, and the social concepts.
Episode 8 – Customer’s Journey Mapping
PreviewGoes deeper into marketing competences focusing on how to create one’s own brand, positioning of an own company and Unique Selling Propositions.
Episode 9 – Branding, Positioning and USP
PreviewFocuses on targeting communication and product placement, customer identification exploring the Customer Journey Map tool.
Episode 10 – Summary
PreviewFocuses on sustainability and regeneration as fundamental values of a green start-up.